The UFI Asia-Pacific Conference 2024 will take place on 7 and 8 March 2024 at The Parisian Macaon. This event is a crucial opportunity for professionals in the trade fair, exhibition and event organisation sector to come together and discuss the challenges and opportunities they face.

After a challenging period, in 2023 the exhibition industry in Asia returned to the business of organising events. Exhibitions have recovered more quickly than many predicted. However, this does not mean that the industry will not face further adversity.

There are many significant challenges for this industry. The climate crisis and the need for the industry to adopt the best sustainable practices. Artificial intelligence and the radical change it will bring to many industries. Evolving customer needs and the need to attract new young talent with different skills and capabilities.

The industry needs to come together to overcome these challenges and continue to grow and prosper in the coming years.

For more information, consult the official website at https://www.ufiasia.org/en.