Shenzhen is gearing up to host a trio of exhibitions, collectively known as the “Shenzhen Stroller and Baby Products Exhibition.” The 15th International Stroller and Maternal, Infant, and Child Products Exhibition, the 36th International Toy and Educational Products Exhibition, and the 2024 International Licensing and Derivatives Exhibition will take place simultaneously at the Shenzhen International Convention and Exhibition Center (Baoan District) from April 8 to 10, 2024.
As the largest window to showcase baby carriages and maternal, infant, and child products in South China, this exhibition has been a strong engine for industry development for over 30 years. The Shenzhen Toy Fair in 2023 successfully attracted over 1,400 exhibitors and 70,836 professional visitors, contributing significantly to the industry’s recovery post-pandemic.
In response to the evolving market trends, the organizers of the Shenzhen Toy Fair embraced innovative delivery methods. In 2023, numerous e-commerce merchants participated in on-site delivery and live streaming activities, reaching a staggering number of over 7 million fans. Building on this success, the organizers plan to intensify collaborations with e-commerce companies in 2024, providing exhibitors with enhanced online business opportunities.
Addressing the challenge of involution consumption faced by many companies, the Shenzhen Toy Fair emerges as a gateway to foreign markets. The organizers, boasting rich buyer resources globally, have actively restarted the invitation process for overseas buyers. In 2023, buyers from 59 countries and regions attended the conference, facilitating the global outreach of exhibitors’ brands.
With exhibition highlights including baby strollers, buggies, baby products, household items, clothing, and food, the Shenzhen Stroller and Baby Show promise a showcase of the latest trends and innovations in the world of baby and child products. As April approaches, anticipation builds for a wave of creativity and unparalleled business opportunities for all involved.
More information can be found on the official website here: http://www.chinababyfair.com/